professional translator | english translations | marketing copy | hi-text

Words not only convey information, they generate feelings.

People of different age groups, economic levels, cultures, ethnic backgrounds, or fields of business may react differently to the same words. A keen awareness of reactions to words is what makes communication work best.

It's also what makes hi-Text so successful at marketing communications. With the benefit of an academic background in psychology, and a personal background that spans two continents, hi-Text is positioned to provide the optimal bridge between communicator and receiver, local outlook and cosmopolitan understanding - between you and your target audience.

First we listen and we ask. We absorb your message, your product and what excites you about it. We get excited, and turn out words that excite your potential customers. And then you get to reap the benefits.